SUCCESS STORIES

The “Popcorn” challenge

The “Popcorn” corporate innovation challenge: an explosion of ideas at Groupe Atlantic to simplify the life of its customers

  • innovationcollaborative
  • challenge

The context

The European leader in thermal comfort, Groupe Atlantic offers a wide range of products and services covering all thermal comfort needs for homes, the service sector, and industry. The French treasure born in 1968 is today a group with strong growth that is oriented towards innovation.

9,400 employees throughout the world

28 industrial sites

8 million devices produced per year

  • Industry: Energy

The program in a few words

Yumana is supporting Groupe Atlantic in its first ideation challenge supported by a digital innovation platform that generates multiple interactions and facilitates the selection of the best ideas.

The CEO of Groupe Atlantic, Serge Divel, defines their culture through the triptych “entrepreneurial desire, autonomy and empowerment”. Yumana is proud of this collaboration and proud of contributing to the dissemination of an innovative corporate culture.

The challenge

By devoting more than 4% of its turnover to research and development, Groupe Atlantic is making innovation one of its greatest strengths.

The objective is to engage and unite all employees, whatever their jobs may be, to disseminate an innovative corporate culture within the Group, from the offices to the field.

Yumana’s solution

Popcorn is the group’s collaborative innovation challenge that wants to rely on its 3,800 employees based in France and Belgium to answer the question: “How can our customers’ lives be simplified?”. Using a digital innovation platform, the company is reaching as many employees as possible, is creating multiple interactions, and is facilitating the selection of the best ideas.

The “Popcorn” Innovation Challenge takes the form of a call for ideas and a final selection by an internal committee.

  • Ideation phase (4 weeks)

    To submit an idea, employees must bring it as a team (from 2 to 5 people). As soon as the ideas are published, employees registered on the platform can then consult, comment, share them and vote on them according to their interest.

    Results

    More than 100 ideas submitted in a few days

  • Selection of the 10 best contributions

    Groupe Atlantic seeks innovative ideas, voted on by the community, that provide a solution to a problem encountered by a customer, according to 4 selection criteria. The idea must be innovative, related to the challenge’s theme, achievable, and beneficial for the customer. Votes take place over a period of one month. The selection is made by a panel based on the criteria set out and the number of votes received on the platform.

    Results

    10 selected ideas

  • Development and naming of the winners

    The 10 finalist teams pitch their idea in front of a panel of experts. To prepare for this event, all the finalists are coached and strengthen their project and their team.

  • Implementation

    The 3 winning teams of the challenge do a demonstration of their project (a proof of concept) and the Group supports the winning teams in the implementation of their projects.
    It should be pointed out that in-kind prizes are awarded to the finalist teams. Note that prizes in kind will be awarded to the finalist teams.

Yumana’s scope of action

  • Digital platform
  • Audit & Audit & Redesign of programs
  • Communication & Animation
  • Team coaching
  • Programs design

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