Engie found that recruitment excellence emerges when recruiters share and collaborate

As a digital hub, Be.Hive centralized scattered know-how, aligned practices, and raised the candidate experience Group-wide.

Sector
Energy & Utilities
Target Audience
Recruiters
HR Teams
Knowledge Sharing
Employee Experience
Community Engagement
HR Performance

Challenge

Engie employs 230,000 people worldwide. Its staffing division faced a critical issue: recruitment expertise was scattered, inconsistent, and difficult to scale. Local teams had knowledge, but it remained siloed.

The question was urgent: how to break down silos, centralize know-how, and turn recruiters into a connected force for candidate experience?

“Recruitment is not just about filling positions, it’s about shaping the very first impression of our culture. Too much recruiter know-how stayed hidden or underused. We needed a hub to unify our teams, elevate candidate experience, and give recruiters a stronger voice in building Engie’s employer brand.”

HR Leader, Engie Staffing GBS

Strategy & Goals

Engie Staffing GBS partnered with Yumana to launch Be.Hive, the Group’s first collaborative recruitment hub.
Its mission: Connect. Learn. Share.

The program set out to:

  • Unify recruiters across France on one shared digital platform.
  • Showcase and replicate best practices to boost efficiency.
  • Empower recruiters to co-create and improve candidate experience every day.

With Yumana’s community engagement platform, Be.Hive became a living ecosystem where recruiters learn from each other, accelerate solutions, and activate partnerships.

Outcome

Be.Hive quickly proved its value as a recruiter-driven hub:

300 recruiters activated

in the first months

100+ best practices shared

and reused across teams

80+ partners mapped

and connected to recruitment projects

Be.Hive has become more than a platform, it is a thriving community that elevates recruitment performance and fosters a shared sense of purpose among Engie recruiters.

Be.Hive connects our recruiters, accelerates collaboration, and makes best practices visible across Engie. Partnering with Yumana made this transformation possible.

Caroline Vecchione
Head of HR Development & Talent Attraction

Engie GBS

How the Program Works

Be.Hive gives recruiters a clear, step-by-step ecosystem to work smarter together:

  1. Ideation & Knowledge Sharing
    Propose, refine, and implement new practices.
  2. Content Library
    Access proven methods, tools, and case studies instantly.
  3. Training & Development
    Build skills with resources and peer learning.
  4. Community Engagement
    Exchange ideas in forums and discussions.
  5. Partner Ecosystem
    Discover and recommend trusted recruitment partners.

This simple but powerful framework allows recruiters to engage daily, accelerate projects, and align practices across the Group.

Key Features

Be.Hive uses Yumana’s community engagement platform to sustain adoption and impact:

Knowledge Hub

One-stop access to projects, case studies, and proofs of concept.

Ideation Module

Collective idea generation and refinement.

Dynamic Content Sharing

Tips, tricks, and external news feeds (RSS).

Community Forum & Networking

Direct peer connections to boost collaboration.

Partner Mapping

Curated directory of trusted recruitment partners.

Event & Communication Tools

Built-in agenda, registrations, and newsletters.

Key Success Factors

Several levers ensured rapid adoption and long-term impact:

Co-Design with Recruiters

Hub shaped with and for the community.

Engaging Design

A colorful, intuitive interface that invites use.

Consistent Communication

Monthly newsletters and fresh content to maintain momentum.

Event Integration

Seamless links between digital engagement and live actions.

Phased Rollout

Pilot in France before scaling further.

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