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L’Oréal Beauty Fast Forward, an international competition revealing company talents and their most beautiful achievements

shared initiatives
+ 500
participants
2000
winning teams
5

Every year, the Consumer Product Division rewards the best marketing and sales initiatives. Its goal is to have a comprehensive view of all local and value-added initiatives and to celebrate teams’ achievements around the world. 

For the past 6 years, L’Oréal has been relying on Yumana’s expertise and digital platform to run the program and organize the crowdsourcing and selection phases. 

Find out how L’Oréal mobilized over 3,500 participants in this international challenge.  

Implementation time
30%
Maturity level required
20%
Long-term human impact
75%
Long-term business impact
80%

These awards capture what we do and who we are. We are Beauty Democratizers, on a mission to democratize beauty at its best. Not just good beauty, the BEST of beauty : that’s cutting edge inclusive and sustainable. Not just for some people, for ALL people.

We set our sights high, because we believe everyone deserves the power of beauty.

Alexis PERAKIS-VALAT, Président Consumer Products Division
L'Oréal

About
the company

The L’Oréal group is a French cosmetics industrial group present in 150 countries. As the world leader in the beauty sector, L’Oréal manages a portfolio of over 35 brands. For over 110 years, L’Oréal has devoted all its energy and skills to a single profession: Beauty. 

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