Intermarché & Netto employees, all contributing to the Group’s brands transformation
To develop collaboration, team spirit and pride of belonging, Intermarché & Netto launches an innovation challenge and chooses Yumana to reach the 1500 employees of the company. The objective is to make them participate in the transformation of their brand.
Discover the terms of the challenge and the motivational drivers used by the company to increase the participation rate of the teams.
About
the company
Intermarché & Netto are two French supermarket chains that are part of Les Mousquetaires Group. Intermarché is the second largest French retailer, with 1,840 points of sale, i.e. one store every 17 km. Netto is a hard-discount food retailer that stands out from other discounters by offering more than 85% own-brand products. It has 302 points of sale.
Contact us and discover:
- Activating in-store managers to communicate about the challenge
- How Yumana engages in-store employees with its user interface inspired by social networks
- The features available for evaluating ideas
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